This document quietly sets the tone for the relationship between you and Tigermoth Digital Marketing. It clarifies how the work begins, how it unfolds, and how it may one day close. Its purpose is simple: to remove doubt before it has a chance to grow.
Choosing a digital marketing partner is not a casual step. You are allowing others to represent your name in spaces where your audience watches, listens, and decides. That level of trust deserves care. These terms exist to guard that trust, not with rigid walls, but with steady understanding.
Think of this agreement less as protection and more as direction. Markets will move. Trends will change. Plans may adjust. What remains constant is clarity about how we move together.
Scope of Services
This section defines what the agency will deliver. The exact services, whether strategy, content, paid campaigns, reporting, consulting, or related digital work, are detailed in your proposal or written agreement.
Every engagement begins with definition. The outline of work sets boundaries around time, focus, and responsibility. It ensures that energy is directed where it was promised. If new needs arise, and they often do, we do not rush past them. We pause, consider, and agree before expanding the path.
Digital marketing is not static. Platforms revise their systems. Audiences change habits. Competition reacts. The scope gives shape to the effort, while thoughtful flexibility keeps it relevant. Structure provides stability; awareness keeps it alive.
Client Responsibilities
This section explains your role in the process so that progress remains steady and aligned. No strategy can replace your lived understanding of your own business. We may know digital systems, but you know your history, your tone, and the small details that shape how your brand should be seen. That knowledge cannot be outsourced.
Timely responses, clear access to tools or accounts, and open dialogue are not minor tasks. They are what allow strategy to turn into meaningful action. When communication flows, decisions sharpen. When engagement is consistent, momentum builds naturally.
Digital work thrives on shared presence. It works best when both sides remain attentive, thoughtful, and willing to move in step.
Delays in input or approvals can slow momentum. Silence can cloud direction. When both sides remain present and engaged, the work carries a different quality. It becomes aligned rather than mechanical. This is not about obligation. It is about partnership.
Fees and Payment
This section outlines how fees are structured and when payments are due. Specific amounts and schedules are detailed in your proposal or invoice. Payment is more than a transaction. It reflects commitment. When fees are paid on time, work flows without hesitation. When payments pause, progress often follows.
Marketing requires steady attention. Platforms charge daily. Campaigns adjust hourly. Predictability in payment allows the agency to plan, invest time wisely, and protect the pace of its growth. If financial strain arises, communication matters more than silence. Most challenges can be managed when addressed early.
Intellectual Property
This section clarifies ownership of creative work, strategies, and materials produced during the engagement. Once full payment has been received, final approved deliverables created specifically for your project become yours, unless otherwise agreed. Drafts, rejected concepts, and internal processes remain the property of the agency.
Behind every campaign sits a framework, methods, tools, and experience built over years. Those foundations stay with us. They are the quiet architecture behind the visible work. Ownership should never feel uncertain. It should feel clean and resolved. That clarity protects both creative freedom and professional integrity.
Confidentiality
This section addresses how private information is handled during the partnership. It exists to make clear what remains protected and why that protection matters.
As we work together, access may be given to internal data, financial records, customer information, or future plans. Such details are not treated casually. They are handled with care, used only for agreed purposes, and never shared beyond what is required to deliver the work.
Discretion is not dramatic. It rarely announces itself. It shows up in small, steady choices—what is not repeated, what is not displayed, what is kept where it belongs. Over time, that quiet restraint becomes trust.
In the same way, any tools, systems, frameworks, or internal materials shared by the agency are to be respected as protected assets. Mutual care preserves balance. And balance sustains partnership.
Performance and Results
This section clarifies what can reasonably be expected from digital marketing efforts. It grounds outcomes in reality rather than assumption.
Online performance is shaped by forces beyond any single team’s control. Platform updates, shifting audience habits, competitor moves, and wider economic patterns all play a role. For that reason, fixed promises, whether tied to revenue, traffic, or rankings, cannot be guaranteed.
What can be offered is disciplined effort, informed judgment, and consistent refinement. Campaigns are not launched and left unattended. They are reviewed, adjusted, and improved with attention to data and context.
Sustainable growth tends to move in stages. It is tested before it is scaled. It is corrected before it is celebrated. When patience is paired with sound direction, progress becomes more durable, and far more meaningful than a brief surge.
Limitation of Liability
This section defines the boundaries of responsibility.
Tigermoth Digital Marketing is not liable for indirect losses, third-party platform failures, account suspensions due to past actions, or external events beyond reasonable control. Marketing platforms operate under their own policies. Algorithms change without notice. Ad accounts may be reviewed or restricted independently.
Our responsibility is to act with professional care. We cannot control every variable. Recognizing that the boundary is not avoidance, it is honesty. Clear limits prevent misplaced blame and preserve working relationships when unexpected shifts occur.
Termination
This section explains how the agreement may be concluded. Either party may terminate the engagement according to the notice period stated in the proposal or contract. Upon termination, outstanding fees for completed work remain payable. Access to accounts, data, and materials will be transferred in an orderly manner.
Endings do not need to be abrupt or tense. Sometimes projects run their course. Sometimes priorities change. A respectful close allows both sides to move forward without friction. Professional relationships are measured not only by how they begin, but by how they end.
Amendments
This section allows for change when circumstances evolve. Any modifications to scope, fees, or timelines must be agreed upon in writing by both parties. Verbal shifts, casual approvals, or implied understandings can create confusion later.
Digital work evolves quickly. Formalizing changes ensures clarity keeps pace with creativity. It prevents memory from replacing the record. Structure does not limit flexibility. It protects it.
Governing Law
This section explains which legal system guides this agreement. It defines the formal ground beneath everything outlined above.
The agreement is governed by the laws named in your contract. If a dispute arises, it will be addressed within that legal framework and jurisdiction. This ensures that both sides rely on the same set of rules, interpreted in the same place.
Legal wording can feel far removed from creative work and campaign strategy. It may seem like something that sits in the background, untouched. And in truth, that is where it belongs. Its role is not to interfere, but to exist as a steady reference point, rarely needed, yet quietly firm.
Knowing there is a defined structure beneath the partnership allows the day-to-day work to move forward without uncertainty.
You can contact us here:
Email Address: info@tigermothdigital.com
